Fake reviews harm customers and honest businesses and are prohibited by law. Amazon is committed to combating fake, inauthentic, or incentivized reviews. To maintain the transparency and integrity of reviews, we take legal action against the fraudsters responsible for facilitating fake reviews.
Amazon brought legal action against the owners and operators of Auction Sentinel for selling fake 5-star “verified” seller feedback to bad actors operating Amazon selling accounts. From this action, Amazon successfully obtained a court order in its favor, which included monetary relief and transfer of this domain to Amazon.
This website’s actions, meant to artificially inflate sellers’ ratings, deceived Amazon customers and harmed Amazon’s selling partners. Deceptive activity of this nature will face legal action from Amazon to maintain the integrity of our store and hold bad actors accountable.
Learn more about our work to stop fake review brokers here: click here.